Do You Have a Mobile Strategy?

There are 6.8 billion people on the planet. 5.1 billion of them own a cell phone, but only 4.2 billion own a toothbrush (EZtexting.com). This is an astounding statistic and gives you an idea of why so many businesses are jumping to mobile as a way to reach their customers. There are a lot of reasons businesses should have a mobile strategy.

Growth

The worldwide smartphone market grew 54.7% year over year in the fourth quarter of 2011 (IDC). There is no doubt that the sales of mobile devices have been pretty amazing. With this fast growth taking place it is no wonder that people are rushing to beat out their competitors by creating mobile products and adapting current products to meet their customers mobile needs. There are more mobile phones on the planet than there are TVs (EZtexting.com).

Personalization

Mobile coupons get 10 times the redemption rate of traditional coupons (Borrell Associates). Mobile is able to provide a more interactive and targeted experience than any other channel because consumers have to opt-in to programs to get offers and alerts. The ability to target messaging with mobile means that consumers get the information that they decide they want and this leads to successful marketing. 70% of all mobile searches result in action within 1 hour (Mobile Marketer).

Accessibility

91% of all U.S. citizens have their mobile device within reach 24/7 (Morgan Stanley). That means that you have a captive audience around the clock with mobile. This differs from other channels while a phone can be turned off just like the tv and computer people are less likely to turn the phone off giving businesses more opportunities to reach the consumer.

Engagement

It takes 90 minutes for the average person to respond to an email. It takes 90 seconds for the average person to respond to a text message (CTIA.org). The growth, personalization, and accessibility that mobile offer have given businesses an effective way to engage with their customers. Marketers are able to create more meaningful interactions for consumers and consumers are more likely to engage with them.

What should your business do about it?

Start by optimizing your website for mobile. With so many people using their mobile devices to access information it is important that your business information is there. Going to a site that is not mobile-friendly can be frustrating and cause users to leave the site soon after they visit it, so it is important to make sure your site is optimized.

Next you should look at your products and think about whether or not there are any applications you could add to your product line that would make it easier for consumers to use. You want to make sure that consumers have the easiest time possible using your products and mobile applications put your products at the fingertips of your customers.

Learn Piano All by Yourself

Do you believe that you can actually learn piano without the need of hiring a piano teacher or music instructor? Believe it or not, that is definitely possible. As long as you are determined to learn how to play the piano, there are a lot of ways on how you can do it on your own.

Piano is one of the most fascinating percussion instruments. A lot of people think of it as the most elegant musical instrument. Everybody knows that the piano was invented so many decades ago, but still, it is still widely used nowadays. If you want to pursue a musical career or if you want to become a musician someday, learning how to play the piano is one of the things that you should do.

If you are interested to learn how to play the piano, you should first ask yourself if you are ready for it. You should consider all of the things that you do on a daily basis. Of course, you need to adjust your schedule if you have work or other daily commitments.

Teaching yourself on how to play the piano is similar to self studying. Even though you do not have a teacher or tutor to guide you, you still need to have all of the resources that will provide you knowledge such as books, magazines, and other type of reading materials. Since the technology today is already advanced, you can say that learning resources are not limited to hard copies only. You can also use the Internet to get as many resources as you want. What is good about using the web to learn how to play the piano is that it is full of any type of information and tutorials that you can use whether you are a beginner, an intermediate, or an expert pianist. Not only that. If you want to pursue a career in the music industry, you should always be updated with the different piano playing styles out there. All of the piano playing information that can be found on the Internet are updated from time to time.

Learning piano all by yourself might take a lot of your time, but it is really rewarding. You need to read all of your modules first before taking everything that you have learned into action. What is good about self learning is that you will be able to learn all of the limitations, risks, as well as the different strategies that will work best for you. You just need patience in order for you to become a successful pianist.

If you want to learn piano all by yourself, you need to love reading and watching videos. You might need to read a lot of books and watch a lot of video tutorials that will help you on your way to success. Since there are so many resources out there, you need to be careful in choosing the best ones. Some good online resources are not free, but do not worry because most of them are affordable. It is always good to invest in premium piano tutorial resources. You can keep them as long as you want. You may also share them with your family and friends who are also interested to learn how to play the piano.